#GoldenRule Holiday Placements

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Classic Select Brands | The Classic Select Brands launched a marketing campaign in the U.S. and Canada earlier this year which highlights the unique level of service provided to guests across the four Classic Select Brands (CY, FF, FP and SHS). The ads focus on a simple philosophy — #GoldenRule — treating others like you’d want to be treated.

The campaign has added some high-profile placements to increase visibility for the Classic Select Brands:

Nov. 23	NBC	Macy’s Thanksgiving Day Parade
Nov. 23	CBS	NFL Thanksgiving Game (LA at Dallas)
Nov. 30	NBC	NFL Thursday Night Football (Washington at Dallas)
Dec. 10	NBC	NFL Sunday Night Football (Baltimore at Pittsburgh)
Dec. 17	CBS	NFL National Game (New England at Pittsburgh)

Click here to learn more about the campaign and view additional videos, featuring real-life stories.