MI LEADS Global Lead Referral Program: New Property Toolkit Available
Franchise Management Companies | As part of the combined sales efforts to drive business across 30 brands and 7,000+ hotels, Marriott International’s global lead referral program, MI LEADS, provides a strong competitive advantage in ensuring customers have options to stay within the Marriott International portfolio of brands. With over $80M USD in revenue generated and over $2M USD in reimbursements issued to date, ensure your hotels are taking advantage of this resource.
To support demand for the MI LEADS program, new property toolkits were designed to maximize revenue potential and include checklists for key administrative processes, plus thought-starters for program activation and engagement on property and within local markets. Encourage your hotels to leverage this toolkit to understand how to update user enrollments and review leads to add to your hotel sales funnel. Property toolkit, updated program guide and additional resources are available on MGS.
