July 15, 2021 | U.S. & Canada Franchise Management Company Webinar


 
Publication of new Owner & Franchise Communications on mi360 continues to be temporarily suspended. Important information is communicated to owners, franchisees and franchise management companies through other channels including the weekly U.S. & Canada Franchise Update email, Franchise Management Company webinar, and monthly webinar for Marriott Managed Owners in the U.S.

Thank you for joining us on Thursday, July 15 for the U.S. & Canada Franchise Management Company Webinar. If you were unable to join, a recording and PDF of the presentation are now available (EID and password required).


This webinar covered COVID-19 updates and resources, including:

U.S. & Canada Franchise Update | July 15, 2021

2022 Brand Standard Audit Program Update 
Beginning in January 2022, all properties will receive two audits each year with the audit format (in-person or virtual) determined by the property’s tier and prior period ITRec score.

Luxury: The first audit will be in-person for all; the second will be determined by the property’s ITRec scores for July – December 2021.

Premium and Select: Audit type for both audits will be determined by the property’s ITRec scores for July – December 2021.

U.S. Only | Review Commitment to Clean (CTC) Protocol Changes Which Will Take Effect Aug. 1 
Changes include updates to the requirements for wipes in guest rooms and changes to Meetings and Events protocols. Ensure guest-facing communications (e.g., pre-arrival emails, hotel website) are updated to reflect current hotel operations.
Canada Hotels should continue to follow current CTC guidelines for Canada. 

Follow Trash Removal Guidelines to Properly Address Potential Negative Guest Sentiment 
With an increase in leisure travel and continued interest in contact-lite experiences, the volume of trash being left in hallways and corridors has increased at many hotels, resulting in negative guest feedback. Follow best practices to ensure cleanliness protocols are being met and enable a positive guest experience.

Prepare for Launch of Ambassador Pre-Arrival Planning GM Reports on Aug. 11; Office Hours Available July 20 
On Aug. 11 GMs will begin receiving reports via email showing whether Pre-Arrival Planning has been conducted for Ambassador Elite members arriving for the next 3 days (today +2) and escalation emails for any Ambassador cases that have not been processed within 24hours. Follow the steps below to ensure the hotel is properly supporting Ambassadors.

•Use the Pre-Arrival Planning Made Simple job aid to confirm Pre-Arrival Planning is consistently executed to decrease the risk of not being prepared for an Ambassador Elite member or other priority guests.

•Review the Ambassador Case Job Aid for details on processing Ambassador cases.

•Confirm GM email address is accurate in EPIC.

•Join the GXP Office Hours on July 20 at 8 a.m. ET (Register) or July 20 at 2 p.m. ET (Register) for a live demo on this process.

Sales, Marketing, & Revenue Management Update

Travel Trends

  • Overnight trips are on the rise.
  • Americans feel that now is a good time to spend money on leisure travel.
  • Despite increased savings, travelers are still feeling price conscious.

Monthly Property Marketing Webinars + Office Hours

  • Property Marketing Webinars (3rd Week of Every Month)
    • Content includes promotional updates, latest on marketing tools and resources, deep dives on various topics, marketing “how-tos” and time set aside for general Q&A.
    • July Webinar
      • Topic: Various promotional updates including a detailed look at the Marriott Bonvoy Global Marketing Campaign
      • U.S. Select Brands: July 20 at 3 p.m. ET (JoinAdd to Calendar
      • Canada:July 21 at 2 p.m. ET (JoinAdd to Calendar)
      • U.S. Premium & Luxury Brands:July 21 at 4 p.m. ET (JoinAdd to Calendar)
  • Virtual Office Hours for Property Marketing Contacts
  • The intent of these office hours is to provide an open forum for property marketing contacts to ask any marketing related questions; there is no formal presentation.

Future webinar and office hour dates will be posted to Marketing Central, distributed to the contacts submitted through the Property Marketing Contact form, and included in the U.S. & Canada Franchise Update.

MESH Quarterly Reporting Update

Q1 2021 Reporting Timeline 

The MESH platform was locked to complete Marriott’s data validation process (for data from April 2020-March 2021)

MESH reopened for data adjustments on July 14 and will remain open until July 23

Between now and July 23, users can edit and/or submit energy and water data for inclusion in the next file to EPIC and MarRFP

Also, please ensure that your SRO Tracker responses are up to date by July 23

Q2 2021 Reporting Timeline

Q2 data can now be entered in MESH; hotels should take action to enter this information prior to August 16, which is the targeted data pull date for energy and water data in MESH

The Q2 2021 reporting period is from July 2020 – June 2021

If you have any questions, please contact MESH Support at MESHSupport@ems.schneider-electric.com