Announcing Four New Marriott Rewards Benefits
As you know, we are continually seeking ways to evolve the Marriott Rewards program in order to build deeper emotional connections with consumers and further strengthen their loyalty to our brands. This strategy includes increasing program convenience and attractiveness to Next Generation travelers while retaining Elite member preference. As part of this ongoing effort, we are preparing to launch four new member benefits beginning in October.
While there is no additional cost to properties, these new benefits will increase brand loyalty by providing members with more flexibility when booking stays. In turn, these benefits will provide opportunities to enhance hotel revenue and further strengthen Marriott Rewards’ position among the competition.
Following is an overview of these benefits, which will be communicated to Marriott Rewards members on Oct. 13.
Thank you for your continued support as we work to evolve the Marriott Rewards program to drive loyalty. For additional details, including the Cash + Points Award Chart, visit the Marriott Rewards page on MGS.
