Residence Inn: New Casegoods Renovation Standard
Residence Inn Owners & Franchise Management Companies | Residence Inn is focused on enhancing guest perception, strengthening brand integrity, and sustaining both its competitive advantage and market leadership. Timely renovations that address key areas of the guest experience are not only critical to an individual hotel, but also to driving overall brand equity and protecting owner investment across the Residence Inn brand. To this end, the renovation requirement for casegoods has been changed from 21 years to 14 years.
Over the course of the last decade, Marriott’s enterprise-wide longer renovation cycles have resulted in Residence Inn casegoods remaining in guestrooms beyond their reasonable life span, leading to significant declines in performance. Upon replacement of the casegoods, the data shows significant increases in both RevPAR and RevPAR Index, as well as GSS Overall Satisfaction. The new requirement for 14-year casegoods replacement right-sizes the reasonable life span and protects against this significant drop in performance for the brand and the owner.
Review the new standard on MGS. To access design standards, design guideline drawings and specifications visit LOBO (login required).