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April 9, 2021 Owner & Franchise Webinars, Management Company Webinars, FMC Weekly Webinars

April 8, 2021 | U.S. & Canada Franchise Management Company Webinar

 
Publication of new Owner & Franchise Communications on mi360 continues to be temporarily suspended. Important information is communicated to owners, franchisees and franchise management companies through other channels including the weekly U.S. & Canada Franchise Update email, Franchise Management Company webinar, and monthly webinar for Marriott Managed Owners in the U.S.

Thank you for joining us on Thursday, April 8 for the U.S. & Canada Franchise Management Company Webinar. If you were unable to join, a recording and PDF of the presentation are now available (EID and password required).

This webinar covered COVID-19 updates and resources, including:

Key Actions

U.S. & Canada Franchise Update | April 8, 2021

U.S. Only | Confidential Announcement: Marriott Bonvoy Will Launch New Partner Program on April 14
Marriott Bonvoy members will be able to link their accounts to earn Marriott Bonvoy points on qualifying purchases. Review the Property Toolkit and collateral guidelines but refrain from publicly sharing information prior to launch. Signage and collateral shipments are scheduled to arrive at properties between April 14-16 (excluding Luxury brands) and a tracking sheet will be available. Potential expansion outside of the U.S. is being evaluated and will be shared in the future when finalized.

Sales, Marketing and Revenue Management Updates

Talent Point

Nowsta Staffing: Available to select markets in the U.S.

Overview:  Nowsta Staffing uses an aggregation model that enables staffing orders to reach hundreds of the top staffing agencies and combine them onto a single platform. They’ve spent the last year onboarding the best-in-class hospitality staffing around the country so we can deliver the largest pre-vetted pool of staff in their doors, quickly.

Cost: Marriott is covering the set-up costs. There are no additional on-going fees. This platform is free to any franchised hotel, including non-Marriott brands. Franchisees would only pay the applicable hourly rate for jobs that are filled.

Next Steps: If interested, please email Rachel Mayes, at rachel.mayes@nowsta.com.  Please include “Talent Point” in your email subject.

Instawork Staffing: Available to select markets in the U.S.

Overview:  Instawork is a high-tech, high touch staffing network that connects hotels to a vetted network of hospitality professionals that it can book using its easy-to-use technology platform. Marriott is piloting this staffing solution that leverages their significant community of people with F&B background and hospitality experience. We are giving you access to our pilot in exchange for feedback on the service.

Cost: Each property will get one shift for free. Franchisees would pay the applicable hourly rate for additional shifts that are filled.

Next Steps: If interested, please email Marc Caplan, at mcaplan@instawork.com.  Please include “Talent Point” in your email subject.

Marriott Job Postings: Available in the U.S. + Canada

Overview:

Marriott has incorporated Google and Facebook artificial intelligence to make Marriott Careers a go to in hospitality job search. Over 23 million views and 2.4 million applicants per year. 

Job Posting Highlights:

    • Franchise postings are visible alongside Marriott managed postings
    • Artificial intelligence to ensure our postings are in top search results
    • Both hourly and management jobs can be posted
    • Jobs are live for 45 days

Cost: $135 per posting. Please note credit card payment is required.

Next Step: You can post individual Marriott job postings at www.talentpoint.com

Marriott Job Blocks:

Take advantage of bulk discounts and pre-purchase a block of jobs which can be used by one or more properties.

Job Block Highlights:

    • 1 free posting ($135 value) for every 10 postings you buy
    • Unique URL to distribute to your job posters
    • No credit card payment required
    • Job blocks do not expire

Next Step: If interested, please email talentpoint@marriott.com.

Topline Trends

  1. Traveling again remains a top desire with new spending behaviors and timelines anticipated
  2. Industry-wide occupancy improved in nearly all markets in February & industry-wide on-the-books room nights for the next 365 days improved to -4% YoY
  3. American consumers are mixed on their approach to future travel

Demand Capture: Pricing Resources

Revenue Management Business Processes on MGS

Reservation Reconciliation Balancing Utility: LightSpeed Enhancement

This tool allows hotel associates to compare inventory and identify discrepancies between MARSHA and LightSpeed directly in LightSpeed.  If discrepancies have been identified, the hotel associate will have the option to Upload to MARSHA (meaning the LightSpeed data is correct) or Download from MARSHA (meaning the MARSHA data is correct).  Upload and Download buttons are visible on the Reservation, Mini-Hotel and Mini-Hotel Reservation Level reports.