EID Registration & Help
October 1, 2021 Owner & Franchise Webinars, Management Company Webinars, FMC Weekly Webinars

September 30, 2021 | U.S. & Canada Franchise Management Company Webinar

 
Publication of new Owner & Franchise Communications on mi360 continues to be temporarily suspended. Important information is communicated to owners, franchisees and franchise management companies through other channels including the weekly U.S. & Canada Franchise Update email, Franchise Management Company webinar, and monthly webinar for Marriott Managed Owners in the U.S.

Thank you for joining us on Thursday, September 30 for the U.S. & Canada Franchise Management Company Webinar. If you were unable to join, a recording and PDF of the presentation are now available (EID and password required).

This webinar covered COVID-19 updates and resources, including:

U.S. & Canada Franchise Update | Sept. 30, 2021

Review 2022 Budget Guidance
Operating (Full Service | Select) and CapEx (Full Service | Select) Budget Guidelines are now available on MGS for all brands to assist with budgeting for 2022. 

Reminder to Submit Nominations for Serve 360 Award by Oct. 8 at 12 p.m. ET
Marriott would like to celebrate the work of our partners supporting community engagement, social impact and sustainability efforts during the CONNECT 2022 Conference, taking place June 1-2 at the Gaylord Rockies Resort & Convention Center. Nominate your management company for their demonstrated activities that support any or all of the Serve 360sustainability & social impact coordinates.

Sales, Marketing, & Revenue Management Update

Travel Trends

  • 28% of GBTA member companies plan to resume domestic business travel in the next
    1-3 months.
  • There are increasing concerns around employer return to office plans.
  • The pandemic has motivated loyalty members to try new providers.

2022 MarRFP BT Pricing Season Update + Best Practices

  • Majority of accounts are agreeing to Rollover
    • Hotels should ensure their 2021 bid information matches their 2022 bid offer.
  • Emphasis on Sustainability, Cleanliness, Duty of Care, ADA & Vpay information
    • Hotels should review MarRFP Self-Audit Reports and EPIC to ensure this information is complete and accurate.
    • Hotels should ensure MESH and the SRO Tracker are complete.
  • Enhanced Price Protection & Auditing For Extended Stay Hotels
    • LOS tiers must match the parent rate mirror LOS tiers defined on the MarRFP Standard Screen to ensure the enhanced price protection is applied and auditing works properly.
  • Influence of TMC Consultants For Centrally Priced Accounts
    • Hotels should not respond to Third Party Direct Bids and questions should be directed to the Global Account Leader.
  • Strategic Account Process & Plan (SAPP)
    • Hotels should read SAPPs to obtain account information.
  • Courtesy Rates
    • Non-preferred hotels can utilize courtesy rates (recommended to be NLRA to accounts who have not accepted them into their program if desired).
  • Awareness of the U.S./CAN Account Sales Preferred Business Program (MPB)
    • Participating Mid-Market Accounts will be loaded with a 5% dynamic offer in MarRFP.
      • Primary preferred rollover hotels from 2021 or newly requested hotels will receive an email solicitation in MarRFP once the account has officially launched their RFP.
      • Remaining hotels will be automatically loaded with a 5% dynamic offer and accepted. Hotels should not adjust the dynamic offer. Sales will audit periodically and will adjust to align with the program standards.