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  • September 18, 2019

    Classic Select Brands: Optimizing Lead Photos on Hotel Websites

    Classic Select Brands | On a daily basis, dozens of people walk through a hotel’s lobby, but hundreds will encounter the hotel for the first time by viewing the signature (lead) photo. As a result, the Classic Select Brand Marketing Teams have embarked on an exercise on behalf of hotels to optimize the signature photo...… Read More
  • September 18, 2019

    Revenue Management Remote Solutions (RMAS) Enrollment

    This information was provided to hotels via the Sept. 15 edition of the Weekly Update. Revenue Management Advisory Services (RMAS) is a unified Revenue Management team that drives incremental top line revenue, RevPAR growth and excellent value proposition via consistent pricing, robust service offerings, and strong internal and external partnerships. RMAS has various levels of...… Read More
  • September 17, 2019

    Courtyard, Residence Inn, Fairfield, and TownePlace Suites: Highway (State DOT) Signage Replacement Initiative

    Courtyard, Residence Inn, Fairfield, and TownePlace Suites Owners, Franchisees, and Franchise Management Companies in the U.S. | To elevate brand perceptions across the Classic Select Brands by creating a cohesive, visual branding of State Department of Transportation (DOT) highway signage, the Brand Marketing team has engaged Interstate Logos and Korman Signs to fabricate and oversee...… Read More
  • September 14, 2019

    Marriott Bonvoy™ Off-Peak and Peak Redemption Rates Now Available

    As announced on August 15, Marriott International is introducing a new award redemption chart that incorporates Off-Peak and Peak point redemption rates, helping drive redemptions when hotels need them most. We wanted to inform you that on September 14, Off-Peak, Standard and Peak rates became available on Marriott.com for stays after October 4.   Off-Peak, Standard...… Read More
  • September 13, 2019

    Implement Global Pet Policy Changes by Dec. 31, 2019

    This information was shared with hotels in the May 26 version of the Weekly Update.  Franchise Management Companies | Encourage your hotels to review and implement the changes within the Global Pet Policy brand standard. Changes include minimum and maximum cleaning fees, updated acceptance agreements, and expansion of cleaning requirements. Additional information, including operational procedures,...… Read More
  • September 5, 2019

    Marriott International Recommends TravelClick to provide Agency360® and GDS Media Solutions

    Marriott International has expanded its long-standing relationship with TravelClick, a leading provider of hotel Business Intelligence and GDS Media Solutions. As part of the partnership, a centrally negotiated discount is available on these travel related products: Agency360® A source of travel agent bookings from all four GDS systems, Agency360® can help your hotel understand its...… Read More
  • September 5, 2019

    Sertifi eAuthorize Now a Brand Standard

    Marriott International partnered with Sertifi to offer a safe and secure third-party payment management tool to hotels. Sertifi utilizes a zero-dollar authorization at the time of payment to ensure that the credit card in use is valid prior to it being entered into a hotel’s property management system. This tool can be used by Events,...… Read More
  • September 3, 2019

    Marriott Bonvoy™ Escapes Solicitations Moving to Hotel Opt-Out Approach Beginning Sep. 24

    Marriott International launched Marriott Bonvoy Escapes, an updated distressed inventory product, on May 8. Reminders This product promotes Advance Purchase rates with savings of 20% for Marriott Bonvoy members and 15% for non-members. The promotional website goes live every other Wednesday at 12:01 a.m. ET and offers inventory for the following four weekends (Thursday-Sunday) for...… Read More
  • August 30, 2019

    Courtyard, Residence Inn, Fairfield, SpringHill Suites and TownePlace Suites Exterior Signage Brand Standard & Available Subsidy

    Courtyard, Residence Inn, Fairfield, SpringHill Suites and TownePlace Suites Owners, Franchisees and Franchise Management Companies | Last year we updated brand logos and brand voice to create a modern identity for each brand to lift the overall consumer perception and the likelihood that consumers will consider the brands. The logos are aligned with their brand...… Read More
  • August 29, 2019

    Residence Inn Elevate Strategy

    Residence Inn Owners & Franchise Management Companies | The Residence Inn Elevate Strategy was developed to increase consumer perception of the brand through marketing efforts (new ad campaign, logo, and brand voice) and by offering a more upscale guest experience that will support higher ADRs. Through consumer research, a number of key touchpoints have become...… Read More