Owner & Franchise Communications

I am pleased to announce that Michael Rosenman has assumed leadership responsibility as Vice President, Owner & Franchise Services Business Support. In this expanded role, Michael will continue to be responsible for building and maintaining strong relationships with Full Service and Select Service & Extended Stay Owners and Franchisees. Michael will lead the Growth Administration,...… Read More

After receiving much feedback, we are pleased to announce the upcoming launch of the revised guestVoice Event Satisfaction Survey (ESS) program on July 12th. Applicable for all Marriott, JW Marriott, Renaissance, and Gaylord hotels, the revised program provides updates to various survey components, reporting tools, scaling and more. Furthermore, the program will also become available for...… Read More

Full Service Franchise Management Company Principals, Marriott continually works to maintain relevance with our current and future customers, which includes retaining Elite member preference, strengthening the perceived value of the Marriott Rewards program, and ultimately driving customer lifetime loyalty. With the recent launch of new Marriott Rewards Elite Benefits, we are particularly focused on enhancing...… Read More

The Marriott Standards database, which contains operational and brand standards, has been refreshed based on user feedback. The site is now mobile-friendly and features an easier-to-use interface as well as improved search functionality to allow users to search for standards based on keywords, brand, continental division, discipline, and/or last revised date. These enhancements have been...… Read More

Residence Inn recently passed the one-year milestone for the new Residence Inn Mix program. This major transformation of a legacy program was developed over a two-year period, with extensive feedback from consumers, owners and franchisees, and RI hotels. As you know, we conducted several rounds of consumer research as well as a robust pilot before...… Read More

Teams throughout the Starwood + Marriott organizations are hard at work planning for the anticipated legal close of the Marriott + Starwood acquisition. Until legal close, we remain competitors and there are strict guidelines about what we can share and communicate. However, with legal close approaching, assuming regulatory approval, we want to make sure hotels...… Read More

Please note that this information will be sent to hotels via the May 30 Weekly Update. The Meeting Services App (MSA) brand standard, which took effect April 1, has been revised to effectively support compliance measurement on the Brand Standard Audit (BSA) beginning July 1. Revised Full Standard All hotels with interior meeting space must offer MSA...… Read More

As you know, the Marriott Hotels brand is focused on strengthening our foundation and shifting perception among our target guests. Part of this effort includes the new brand logo and brand voice items, which create the visual and verbal identity of the brand. As per the Brand Voice standard, all hotels must provide Brand Voice items, with...… Read More