Marriott Organizational Announcement | Indy Adenaw Named VP of Brand Management for Sheraton
Indy Adenaw has taken a new role on the Brand team as VP of Brand Management for Sheraton, reporting to Julius Robinson. Indy’s primary focus areas for Sheraton will be on brand strategy, guest experience, product transformation and other brand activation efforts. He joins the Sheraton team from the Customer Experience strategy team. Over the past year, Indy led the development of a BMSC-wide growth roadmap effort, as well as Marriott’s investment in PlacePass and the standing up of the Marriott Moments marketplace, and he also previously worked to drive the brand strategy for the Starwood acquisition.