January 26, 2018 Uncategorized

Updated Delta Hotels Fitness Guidelines Now Available


Please note that Delta Hotels will receive this information within the Jan. 29 edition of the Weekly Update.

As the Delta Hotels brand continues to expand, a unified vision for key areas, as well as the guest experience within these spaces, becomes even more important. The DH Fitness guidelines, which are located on LOBO and include graphics, signage, and design specifications, provide tools to create this experience, and they have been updated to be more reflective of the brand’s full service positioning and of the design guidelines.

Through the lens of guests leading active lifestyles, thoughtful graphics create a zoning approach that aligns more closely with current workout trends. The graphics are designed to help guide guests seamlessly through focused fitness areas and create visibility around Delta’s focus on hydration and its importance in fitness. To accommodate Delta’s varied portfolio, two color schemes were created for flexibility, allowing the graphics to live comfortably in a variety of environments.

Inspiration for lighting and materiality is provided to help guide properties in a premium direction, reflecting Delta’s full service tier. When combined, the elevated finishes and graphics create a consistent and upscale experience.